Talk It Up: Three Conversations That Can Strengthen Your Company Culture

Making good decisions is a crucial skill at every level – Peter Drucker

Writing for Talent Management and HR (http://bit.ly/1KWCe2t), John Hollon cites a survey concerning the state of employee engagement. Among his finding that employers need to pay attention to include: More than 54 percent of employees have felt frustrated about work; only 38 percent of workers strongly agree that their manager has established a strong working relationship with them; some forty percent say they don’t get their company’s vision, or worse yet, have never seen it; nearly 67 percent of American workers can name at least one thing that would prevent them from taking any kind of risk at work.

With survey results like the one mentioned above- coupled with all the talk about company culture- it’s safe to say that there is a disconnect between what we want and what we actually have. But does it have to be this way? What steps can be taken to turn it around?

All of the answers and possible solutions will not be covered in this space. But hopefully it will serve as a catalyst for an honest assessment and how to move forward in your own organization. I think it begins with priorities in what we communicate. Here are three ways to make a difference.

Talk up your values

Your organization is only as strong as the values you subscribe to and in the way you practice them. Building a workplace culture on clearly articulated values reinforces your purpose and gives a sense of meaning and buy-in on the part of your people.

In the book, Full Steam Ahead, Ken Blanchard and Jesse Lyn Stoner write, “Values provide broad guidelines on how you should proceed as you pursue your purpose and picture of the future. They need to be clearly described so you know exactly the behaviors that demonstrate that the value is being lived. They need to be consistently acted on, or they are only “good intentions”.”

If your values are not clear, regularly communicated and subscribed to, then your organizational culture is adrift. Talk up your values and keep them before your people. When your people know where they are going- and why- they will show up not out of duty but for a compelling purpose.

Talk up your purpose

Your purpose is your “why”. It’s your heartbeat as a leader. Knowing your “why” gives life and work meaning and direction. The same principle is applicable to your company culture. When your people know the “why” of the organization then they can understand the importance of the role they play in advancing it.

In his book, It’s Not About the Coffee, former Starbucks International President Howard Behar writes, “At Starbucks, I’ve always said we’re not in the coffee business serving people, we’re in the people business serving coffee.” And this is at the heart of knowing your “why” and why that is so important. Do you know the answer to your “why”?

Your people will never rally around and devote themselves to an organization that doesn’t know its “why” and how it relates them and to their future. If you want to build your culture start by talking up your purpose. If you don’t know your “why” then neither do your people.

Talk up your vision

When some forty percent of workers don’t know their company’s vision or have never seen it then it’s time to get real about company culture. So let’s take a moment and get real: As an employee, do you know what your company’s values are? As an employer, when was the last time you communicated your values?

When your organizational values and purposes are clear in the hearts and minds of your people then they will naturally gravitate to your vision for the future. When team members buy-in to the leadership, and understand the “why”, then they will begin to look at their role in a different way.

Talking up values is not a one-time proposition or something to tuck away in a discarded employee manual. As Blanchard and Stoner state, “Visioning is an ongoing process; you need to keep it talking about it.”

The challenges of building a healthy company culture are real and ever-evolving. It takes a leader with insight, a teachable attitude, and a willingness to improve on all levels to make it work. By talking up your values, your purpose, and your vision, you can instill in your people a greater understanding of where they are, why they are there, and where they are going.

Talk it up!

© 2016 Doug Dickerson

On The Brink and Out the Door: How Employers Can Build a Culture that Matters

People don’t quit companies, they quit lousy bosses. – Jimmy Collins

I was in the car not long ago listening to an episode of the Dave Ramsey Show (http://bit.ly/NfZIDm) when a caller was describing to Dave how her husband was ready to quit his six-figure income because of a toxic work environment that had pushed him to the brink.

I couldn’t help but wonder how a person in such a financially secure position could walk away from it due to deplorable working conditions. Unfortunately, it’s a wide spread  problem for far too many people.

A Benefits Pro article (http://bit.ly/1ZZ4oeU) reveals some of the top reasons why many in the workplace are ready to bolt. Among the top reasons are: Low pay, awful commute, unreasonable workload, annoying co-workers, poor work/life balance, lack of opportunity for advancement, the boss, and layoff/firing fear, to name a few.

If you were to give yourself an honest assessment of your present circumstance would you find yourself in the position like the lady talking to Ramsey or perhaps a person described in the article above who for whatever the reason were ready to quit?

Perhaps you are an employer who is trying to make sense of poor morale and attitudes that reflect a disengagement that troubles you. Here are some steps you can take to begin to close the gap and build a culture that matters.

Look in the mirror

Building the kind of company workers would never dream of leaving begins by being the kind of leader everyone wants to follow. If workers are ready to walk out the door making six figures it likely has less to do with the company and more to do with the leader. Never stop growing and learning as a leader and before you try to grow others, grow yourself.

Get connected

It was John Maxwell who said, “People don’t care how much you know until they know how much you care.” Unless you get this right, your organization will be a revolving door of talent who can and will go elsewhere. Building your company begins by building relationships. When your people mean more to you than your profits you will never have to worry about people walking out the door.

Build bridges

Building a culture of trust and openness begins when you connect your people to one another. While job descriptions and responsibilities may vary it is important that each person see the value of his or her role. Job titles and duties may vary but everyone brings talent and skills needed for success. Building a culture that matters begins when you bring people together, not when you keep them apart.

Embrace change

Building a culture that matters can only happen in an environment where change is allowed. The way things were done twenty years ago may have served you well at the time but how is it working now? Employee engagement is essential to your success and creative options exist today on levels that were not present a decade or two ago. Many an organization have lost their competitive edge simply because they were not ahead the curve as it relates to change. Don’t let your inability to change be the reason your best and brightest flee.

Be willing to prune

The truth is, some people are never happy unless they are unhappy. They are chronic complainers and whiners. They have bad attitudes and are the laggards on every decision to move forward. For them the glass is always half empty and they are always finding fault along with sowing seeds of strife. The old saying goes, “What you tolerate, you promote.”  In order to build a culture that matters in which everyone can thrive and reach their potential you must accept the reality that not everyone can or should take the journey with you. Let them go.

Give ownership

When your people are empowered they will seldom disappoint. It’s an age old principle that has been proven time and time again. When people have ownership and the power to make decisions at the closest level to the problem they will succeed. Sometimes the best thing you can do as a leader is to get out of the way. When there is a shared ownership of the mission and vision then everyone has a stake in the outcome. The key for you as a leader is to welcome your people into the process, not shut them out.

These are but a few practical steps that if implemented can start a process of closing your revolving door and building the kind of culture that you and your people can take pride in. Are you ready to get started?

© 2016 Doug Dickerson

Relationships: The Fuel of Your Company Culture

The purpose of life is not to be happy, it is to be useful, to be honorable, to be compassionate, to have it make some difference that you have lived and lived well. – Emerson

Some time ago I came across this story of 76- year old Bill Baker. If you think your family has problems, consider the mayhem created when he wed Edna Harvey. She happened to be his granddaughter's husband's mother. That's where the confusion began, according to Baker's granddaughter, Lynn.

Lynn said, "My mother-in-law is now my step-grandmother. My grandfather is now my stepfather-in-law. My mom is my sister-in-law and my brother is my nephew. But even crazier is that I'm now married to my uncle and my own children are my cousins."

From this experience, Lynn should gain profound insight into the theory of relativity.

We’d all agree that relationships can be tricky. We bring to any workplace culture our own unique personality, quirks, beliefs, and qualities. Blending those characteristics into a cooperative environment can be a challenge.

The truth is, we live and work in the context of relationships and as leaders we are not exempt. Are you being intentional about the value of relationships and doing what you can to foster good ones? Passive participation will produce nominal results at best.

Building a strong organizational culture begins with building solid relationships – it’s that simple. But it’s also that hard. So what is a leader to do? Here are four steps to building better relationships.

Take the initiative

This is one of the fundamental characteristics of a strong leader. As such, you do not wait to take the first steps in the right direction. Take responsibility and act as if developing good relationships depends on you- because it does.

You build good relationships as a leader by being proactive. For some leaders this may be a big step out of your comfort zone but the more you do it the more at ease you will become. Show your people that relationships matter by making it personal.

Find common ground

Good relationship are essential to your company culture. Mesh all of the personalities and differences together and you have the potential for something truly unique and special—if you do it right.

So long as we allow our differences to divide us we will have problems. A strong leader will find common ground, find points of common interests and goals, and build off of it. Our objective is not to create molds of ourselves – to mold everyone into our way of thinking, believing, and way of doing things. It’s to embrace our differences, build off of our uniqueness, and elevate everyone because of it. Find common ground and build from there.

Welcome everyone

Building relationships in your company environment happens as everyone is welcomed in. The responsibility rests with you as the leader to create an atmosphere in which everyone is made to feel welcome and no one is shut out. To foster anything less is to play favorites and create division.

When diversity of relationships are seen through the lens of value that each person in your organization possesses then everyone feels like they belong. Your life as a leader is much richer and rewarding when you experience the full range and scope of a diversity of relationships. Do yourself a favor- broaden your circle and welcome everyone.

Look outside yourself

The final thought is this – the strength of your relationships and the power of the company culture you build is realized not when you attain it but in how you use it. It’s not so much about having a “look at us” mentality, but in a “how can we serve you?” expression of it.

As a leader it’s not about you. If you integrate that belief and expand it system wide, then you have the potential to do great things. Why not tap into the uniqueness of your people, harness the power of your relationships, and turn it into a force for good? Can you imagine the impact you can make? When you do this then you will begin to discover a whole new dimension of the power of relationships. Are you ready?

© 2016 Doug Dickerson